How a Nonprofit Fails at Social Media

(Original article found on The Social Observer) Everyone seems to be posting about ways to succeed in social media, but what about the “don’ts?” If you work for a nonprofit, and are looking to expand your social media horizons, get ready for four steps to failure! Don’t have a strategy A common mistake made by … Continue reading How a Nonprofit Fails at Social Media

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Review of YWAM’s Mobile Site

In today’s mobile-driven marketplace, it is necessary for organizations to have mobile landing sites. Furthermore, it’s important for these sites to be mobile-friendly. This means that the layout fits to a smartphone screen, has accessible links, and has easy-to-navigate menus. One organization that does this well with their mobile site is YWAM (Youth with a … Continue reading Review of YWAM’s Mobile Site