Lessons from the Bookfield: Introduction

When I was in college, I spent my summers doing one of the most challenging yet rewarding internships available to college students. The Southwestern Company trains approximately 3,000 college students from around the world every summer to go out and spend 12 weeks selling educational products door-to-door in an unfamiliar part of the U.S. This … Continue reading Lessons from the Bookfield: Introduction


Lesson #1 Attitude is Everything

There is a reason that this lesson is number one. It was the first lesson in my sales training manual, and it is the lesson I am most reminded of in my day-to-day life. In fact, a lot of the lessons from the bookfield* are simply reiterations of this fact: that your attitude will determine … Continue reading Lesson #1 Attitude is Everything